rollArt is the combination of street signs charm
and Italian Renaissance’s pictorial tradition.
In 1568 Vasari, most famous art’s historial and painter, wrote:
“People, in order to carry paintings from town to town,
have found convenience in painted canvas,
as those that have light weight and, rolled, […]
are easy to be transported […] rolling them.”
rollArt means painting in motion, today as in the past,
rolling and transporting paintings everywhere.